£0.00
Mobile Bridge Momentum Review
The world of marketing constantly evolves, and what captures the attention of your prospective customers today might not capture it tomorrow. For a business, getting hold of people online is becoming increasingly difficult. Marketing emails end up in the trash. Ad-blockers hide most of your affiliate marketing. Social media campaigns don’t perform as well as they used to.
So how do you get the customers’ attention? You incentivise them. You make them want to be marketed to, by rewarding them for their engagement.
This is in essence what MobileBridge Momentum is about, according to their official ICO details. They claim that their platform is “a truly disruptive, rewards based marketing machine that stands to break the marketing mould”
What is MobileBridge Momentum?
Momentum is the world’s first marketing automation platform based on blockchain technology and cryptocurrency. Businesses can create personalised marketing campaigns that rewards their customers for engaging with them.
The customers can be incentivised with the Momentum Token, or a custom branded token the business launches on the Momentum platform. A business can reward their customers with tokens for a range of reasons: for purchasing their product, for promoting their brand, or for sharing their data.
For the business, this means more brand loyalty and better targeted campaigns. For the customer, it means that they will get rewarded for supporting the business. In other words, it is a win-win situation for both parties involved in the Momentum platform.
What are the limits?
The true beauty of the Momentum platform is that there are virtually no limits to how a business can utilise it. Only the imagination sets the limits with Momentum. As a business, you can design your own token, your own campaigns, and your own reward system.
The customers can then choose to spend their rewards with your business by purchasing more of your products, similar to a loyalty card in a grocery store. On the other hand, the customers can also choose to exchange their reward tokens for other cryptocurrencies.
As opposed to a grocery store loyalty card, however, the bonus points on Momentum will never go to waste. Any unused tokens can be traded in for other cryptocurrencies, gifted to friends and family, or even donated to a charity of their choice.
Summary
MobileBridge Momentum comes at a time when current marketing strategies, for a lot of businesses, are in serious need of revision. Consumers tend to be quite savvy when it comes to clocking on to how businesses try to get their attention. This means that any given marketing strategy will work for a while, after which something new has to take its place.
That new strategy could very well be MobileBridge Momentum. It takes something that is already familiar to people, such as grocery store loyalty cards and points, and utilizes the blockchain technology and cryptocurrency to move marketing into the future.
At the same time, the platform provides consumers with the assurance that they are in full control of what happens to their data, as well as how many advertisements they want to be exposed to.
Other Information:
– Telegram
– bitcointalk ANN
– bitcointalk BOUNTY
– bitcointalk Username: Ico Friends
Local Coin Swap Review
By now, cryptocurrency trading is nothing new. A huge number of exchanges have popped up around the globe, with varying degrees of popularity and transparency. As more and more countries begin to take steps towards regulating the exchanges, the number will undoubtedly be whittled down.
Whilst the blockchain-based model of cryptocurrencies allows for user anonymity, improved safety and decentralization, there are a few aspects of the cryptocurrency exchanges that are reminiscent of traditional stock exchanges.
One of those is the long chain of action that needs to be taken in order to trade a coin or a token. Another one is the amount of money that is lost in the process, as various transaction fees are deducted. A third one is the risk of insider trading.
What is LocalCoinSwap?
The team behind LocalCoinSwap call their project “the most financially transparent exchange on the market.” How do they plan on accomplishing this? By putting the users of the platform in control.
The platform will be a peer-to-peer (P2P) cryptocurrency exchange, where users can match up with each other and trade directly. No more middlemen, no more excessive transaction fees, and deductions. Just one-to-one trading.
But it does not stop there. LocalCoinSwap aims to be a democratic platform, where the community can vote on any decision affecting the exchange. Furthermore, the platform will give no less than 100% of the profit it makes back to the users.
How does it work?
With hundreds of cryptocurrency exchanges around the world. any newcomer to the market would have to have some pretty convincing USPs to fly. LocalCoinSwap has a few of those.
The first USP is that it will be much cheaper than current exchanges, by cutting out the intermediaries. Users will have to facilitate the P2P trading themselves, which will inevitably make it a cheaper system.
Secondly, there will virtually no limit to what can be traded on the platform. Many existing exchanges and P2P systems are restricted by the number of cryptocurrencies that can be used and traded on them. LocalCoinSwap will support more kinds of cryptocurrencies (and fiat money) than any other platform of its kind.
Finally, there will also be ample opportunity for ICO creators to raise funds on the LocalCoinSwap platform. This will make it easier for anyone interested in an ICO to invest in new and exciting projects, using whichever cryptocurrency the prefer.
What problems are solved?
To summarise, the LocalCoinSwap project aims to solve the following problems currently facing the cryptocurrency trading community:
- Centralised exchanges make it difficult for new traders to register without giving away personal information
- Centralised exchanges are subject to various local regulations affecting traders
- Existing exchanges are limited in their capabilities when it comes to the number of cryptocurrencies facilitated
- Existing exchanges incur too many fees on traders
- Existing exchanges don’t share their profits with the users
- Existing exchanges have too much in common with traditional stock exchanges, including lack of transparency and insider trading
What do you think of P2P exchange? Leave your comments below!
bitcointalk username: Ico Friends
Switzerland is quickly turning into the central hub for ICOs and blockchain technology.
Four out of the ten most popular ICOs last year were based in Switzerland. Why?
The Swiss franc is one of the strongest and least volatile currencies in Europe, which stands in stark opposition to the market for cryptocurrencies.
Yet, Zurich is booming with startups utilizing blockchain technology for their innovative offerings.
MyBit is a great example of this. Although not initially based in the country, the founder Ian Worrall decided to move his operations to a lakeside town in Switzerland.
What attracted him, and other entrepreneurs with their own initial coin offerings?
The benefits of Switzerland
First of all, Switzerland is a financially stable country, in large part due to the booming banking industry.
Another pull factor is that the country has very low taxes, which is a blessing for any startup company short on funding.
Finally, Switzerland is home to some of the best universities in Europe, which means that entrepreneurs have access to a large pool of talent.
Put together, these factors provide very fertile ground for ICOs.
There are even talks of an emerging Crypto Valley in the town of Zug, not dissimilar to California’s Silicon Valley.
This is not unintentional.
As a matter of fact, the Swiss minister of economics has expressed an interest in expanding the Crypto Valley into a Crypto Nation.
This is in large part due to the fact that the banking sector in Switzerland has begun to shrink drastically.
The Swiss Bankers Association reports that the number of banks has shrunk by as much as 20% in the last ten years.
A shrinking banking sector means that the country’s economy has to draw sustenance from another source.
That source could very well be the cryptocurrency community.
The rapid growth
Crypto Valley Labs is one of the places that house a lot of blockchain startup companies.
The proprietor reports that only 15 such companies were renting their spaces at Crypto Valley Labs in early 2017.
Today, this number has skyrocketed to 100. This is an excellent indication of the growth projected by the Swiss government.
None of this was artificially constructed. The corporate tax rate in Zug, which is home to the Crypto Valley, is only 14,5%.
This is a no-brainer for any budding entrepreneur, and soon startups began popping up everywhere around town.
Not only did this mean lower employment and a rapid increase in population for the town, it also turned it into a tourist destination.
Cryptocurrency enthusiasts from around the world would visit Zug, and guided tours would be offered there.
On top of all this, the financial regulator in Switzerland, Finma, is very receptive and flexible.
The downside
All is not rosy in Switzerland, however.
Along with the low taxes comes a high cost of living, which makes scaling up a startup business difficult.
The Swiss National Bank is not too fond of the risk associated with cryptocurrencies, either.
This means that they will be reluctant to cut the eager entrepreneurs much slack when it comes to loans and interest rates.
What do you think? Are you planning on starting your own ICO? Would you do it in Switzerland? Leave your comments below!
Blockchain and cryptocurrencies have been around for what seems like forever, and yet governments around the world have only begun to pick up the ball last year.
There is still a lot of confusion surrounding blockchain and the community that is working with it, which has resulted in several political knee-jerk reactions.
More crypto-crackdowns in China
Whilst regulators in various countries have begun setting up stricter limits for ICOs, cryptocurrency exchanges, traders, and miners, there is one country that takes a much harder line than the others.
That country is the People’s Republic of China.
Not only has the government placed restrictions on ICOs, they have issued a complete blanket ban on anything related to cryptocurrencies.
Chinese citizens have expressed an incredible enthusiasm for blockchain technology and cryptocurrencies in general, but it would seem that the more interest they showed, the more restrictions the government placed on them.
A series of shutdowns
Miners of cryptocurrencies have had their computers confiscated, and this is not without reason.
Given the incredibly large coal reserves China has, the government is able to subsidize electricity for its citizens.
As anyone with knowledge of crypto-mining know, the process of mining requires a lot of energy.
Hopeful miners have attempted to capitalize on the government subsidization of their electricity, but it has been shut down.
Last year, the government banned fundraising (ICOs) related to blockchain projects, as well as some of the cryptocurrency exchanges.
Early this year, the turn came to peer-to-peer (P2P) and similar trading networks, which were shut down promptly.
Offshore exchanges were not saved either: just a month later, the government shut them down too.
The bans are not just limited to the traders and miners, however.
Even entrepreneurs looking to produce new solutions based on blockchain technology are being shut down.
Just this month, an entrepreneurial event in Shanghai was shut down by the government to prevent the spread of ideas related to the blockchain.
What these bans and shutdowns have made a lot of people consider, is that China’s government is completely hostile to blockchain technology and cryptocurrency.
This would be a wrong assumption to make.
In fact, China’s government is investing heavily in blockchain technology, and are exploring the possibilities of engaging with cryptocurrencies.
Method to the madness
The Xiong’An Global Blockchain Innovation Fund is a great example of how the Chinese government is investing in blockchain – even if doing so indirectly.
Xiong’An Global Blockchain Innovation Fund is offering as much as $1.6 billion to Chinese startup companies working with blockchain.
The Chinese government and the People’s Bank of China know that the future lies in blockchain technology and cryptocurrencies.
They want to be in control of the process, however.
This is not necessarily due to malice or ill-will towards independent Chinese entrepreneurs, traders or miners.
Rather, the Chinese government is, in their own way, acting in the interest of China.
They want to ensure that no money is flowing out of the country, whilst still benefiting from the technological advances offered by blockchain.